Social Media: Divided by the Sexes
Breaking down the demographics of Social Media usage
Almost 150 million Americans now use at least one social networking site, according to MediaBistro’s Shea Bennett. Women “check-in” much more than men – almost 100 million more visits per month! It’s probably no surprise that Pinterest is predominantly female, but according to the AllTwitter post, 64% of Twitter users are women who lead in log ins with 58% of Facebook and 60% of social gamers. “Men lead the way on Reddit (84 percent), Google+ (71 percent) and LinkedIn (63 percent)." There are more men on LinkedIn than there are women who use LinkedIn, Reddit and Google+ combined. A few more interesting facts: Online MBA brings perspective to other aspects of the demographics of social media users in their celestial illustration that shows…